Shanghai Forever Co., Ltd. was founded in 1940, and has established a worldwide reputation for producing Forever brand traditional bicycles, children bikes, and mountain bikes, becoming one of the largest and best established bicycle companies in the world.



In 1993, our company was listed on the Shanghai Stock Exchange (A & B shares).



In 2001, Zhong Lu Group, a pioneering enterprise run by local people gained control of Forever then extended our product scope to encompass green and environmental friendly products.



Now our company...